Work Examples

Overview

 

Endaca Beauty Shop was a new brand that stemmed from a hair stylist's original brand. The client wanted to expand her services to an international beauty supply. I created her logo for the new brand stemming from her stylist logo with some adjustments to make the logo more functional in multiple places and aspects, while still incorporating some of her favorite colors. I did earthy tones and shades of brown to subtly promote that it was a black-owned business. I provided 3 different versatile color options allowing her the choose her main logos and versions (she choose the green background with a brown image. The logo was designed to look like a tree to emphasize hair growth and nourishment, and the stylist's natural healing hands. The graphic is able to take multiple background colors being that the color just helps form the face. This logo can also be seen as a glace better and a great way to initiate an international brand that will be based on products and hair care education and events. The Endaca Beauty Supply logo served as a great start to her long-term marketing strategy.